Journal of Cognitive Human-Computer Interaction JCHCI 2771-1463 2771-1471 10.54216/JCHCI https://www.americaspg.com/journals/show/3814 2021 2021 Department of Computer Science Engineering, Sanjivani College of Engineering, Kopargoan, India Abhimanyu Abhimanyu Department of Computer Science Engineering, Sanjivani College of Engineering, Kopargoan, India Nikita Bhawar Department of Computer Science Engineering, Sanjivani College of Engineering, Kopargoan, India Rutuja Gholap Department of Computer Science Engineering, Sanjivani College of Engineering, Kopargoan, India Bhoomi Raut Department of Computer Science Engineering, Sanjivani College of Engineering, Kopargoan, India Kanchan Suryavanshi Rapid development has been seen in Artificial Intel license (AI), which has transformed the retail industry, including online shopping. Selecting the right size of shoes that varies with brands and design is one of the biggest challenges in the E-Commerce footwear industry. This research focuses on AI Powered virtual shoe fitting system using Lens Studio Software. In this, customers are able to try shoes virtually through augmented reality and customized 3D foot models. This innovation solves size issues and benefits online footwear retailers, resulting in greater customer satisfaction. The role of Lens Studio software includes the creation of customized shoes, 3D shoes models, lenses, and size accuracy with the foot tracking mechanism. 2025 2025 01 10 10.54216/JCHCI.090201 https://www.americaspg.com/articleinfo/25/show/3814