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Fusion: Practice and Applications
Volume 12 , Issue 2, PP: 185-192 , 2023 | Cite this article as | XML | Html |PDF

Title

Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning

  Najla M. Alnaqbi 1 * ,   Walaa Fouda 2 ,   Muhammad Eid Balbaa 3

1  Mohamed bin Zayed University for Humanities, UAE
    (Najla.alnaqbi@mbzuh.ac.ae)

2  American University in the Emirates, UAE
    (walaa.fouda@aue.ae)

3  Tashkent State University of Economics, Uzbekistan
    (m.balbaa@tsue.uz)


Doi   :   https://doi.org/10.54216/FPA.120215

Received: January 29, 2023 Revised: April 27, 2023 Accepted: June 27, 2023

Abstract :

 In the realm of media studies, understanding student evolution is a crucial aspect for educators and researchers. However, traditional research methods often struggle to capture the dynamic nature of media consumption and the intricate interactions between individuals and media content. To address this challenge, this paper focuses on leveraging social media data fusion and machine learning techniques to enhance the comprehension of student evolution. By integrating data from diverse social media sources and employing the CATBoost algorithm with the Greedy Target-based Statistics (Greedy TBS) technique, we aim to predict student outcomes based on a comprehensive set of attributes. The results showcase the superior performance of CATBoost in accurately capturing the complexities of student evolution, surpassing other machine learning algorithms. The findings hold immense significance for educators, empowering them with valuable insights into students' behaviors, preferences, and performance.

Keywords :

social media data fusion; machine learning; CATBoost algorithm; student evolution; media studies.

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Cite this Article as :
Style #
MLA Najla M. Alnaqbi , Walaa Fouda , Muhammad Eid Balbaa. "Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning." Fusion: Practice and Applications, Vol. 12, No. 2, 2023 ,PP. 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)
APA Najla M. Alnaqbi , Walaa Fouda , Muhammad Eid Balbaa. (2023). Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning. Journal of Fusion: Practice and Applications, 12 ( 2 ), 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)
Chicago Najla M. Alnaqbi , Walaa Fouda , Muhammad Eid Balbaa. "Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning." Journal of Fusion: Practice and Applications, 12 no. 2 (2023): 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)
Harvard Najla M. Alnaqbi , Walaa Fouda , Muhammad Eid Balbaa. (2023). Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning. Journal of Fusion: Practice and Applications, 12 ( 2 ), 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)
Vancouver Najla M. Alnaqbi , Walaa Fouda , Muhammad Eid Balbaa. Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning. Journal of Fusion: Practice and Applications, (2023); 12 ( 2 ): 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)
IEEE Najla M. Alnaqbi, Walaa Fouda, Muhammad Eid Balbaa, Leveraging Social Media Data Fusion for Enhanced Student Evolution in Media Studies using Machine Learning, Journal of Fusion: Practice and Applications, Vol. 12 , No. 2 , (2023) : 185-192 (Doi   :  https://doi.org/10.54216/FPA.120215)