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American Journal of Business and Operations Research

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Online: 2692-2967 Print: 2770-0216
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American Journal of Business and Operations Research
Review Article

Volume 15 • Issue 1 • PP: 14–20 • 2027

Business Intelligence for Bottleneck-Sensitive International Market Entry Screening

Asifa Iqbal 1* ,
Shahid Mahmood 2
1School of International Languages, Zhengzhou University, Henan, China
2School of Finance and Economics, Jiangsu University, Zhenjiang, China
* Corresponding Author.
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Open Access & Copyright

© 2027 The Author(s). Published by ASPG. This article is licensed under the Creative Commons Attribution 4.0 International License (CC BY 4.0).

Received: July 24, 2026 Revised: September 08, 2026 Accepted: October 04, 2026

Abstract

An international expansion team must decide which candidate markets warrant costly commercial due diligence. Regulation-only rankings can overlook the services and operating processes needed to conduct business. We develop a reproducible business intelligence screen using the three published pillars of the World Bank’s Business Ready 2025 for 101 economies. The analysis compares a regulation-led shortlist with a noncompensatory weakest-pillar rule, tests its sensitivity to shortlist capacity and alternative aggregation, and examines a mechanical one-pillar improvement scenario. Public Services is the lowest pillar in 67 economies and Operational Efficiency in 31. Regulation exceeds services by 12.36 points on average (95% bootstrap interval 10.52–14.12). The regulation-led and bottleneck-led top 20 share 11 economies, so nine due-diligence candidates change; their equal-weight and bottleneck-led counterparts share 18. Raising the lowest pillar hypothetically by ten points increases the resulting minimum by 6.63 points on average because another pillar may become binding. The output identifies markets requiring checks of service delivery or operational execution before a site-selection decision. Its rankings are transparent decision rules applied to official scores, not World Bank rankings, investment-return estimates, or evidence of causal reform effects.

Keywords

Business intelligence Business data analytics Market entry screening Decision support Operational bottlenecks

References

[1] World Bank, “Business Ready 2025,” World Bank, 2025.

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[11] A. Szukits and P. Móricz, “Towards data-driven decision making: The role of analytical culture and centralization efforts,” Review of Managerial Science, vol. 18, pp. 2849–2887, 2024.School of Finance and Economics, Jiangsu University, Zhenjiang, China

Cite This Article

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format_quote
Iqbal, Asifa, Mahmood, Shahid. "Business Intelligence for Bottleneck-Sensitive International Market Entry Screening." American Journal of Business and Operations Research, vol. 15, no. 1, 2027, pp. 14–20. DOI: https://doi.org/10.54216/AJBOR.150103
Iqbal, A., Mahmood, S. (2027). Business Intelligence for Bottleneck-Sensitive International Market Entry Screening. American Journal of Business and Operations Research, Volume 15(Issue 1), 14–20. DOI: https://doi.org/10.54216/AJBOR.150103
Iqbal, Asifa, Mahmood, Shahid. "Business Intelligence for Bottleneck-Sensitive International Market Entry Screening." American Journal of Business and Operations Research Volume 15, no. Issue 1 (2027): 14–20. DOI: https://doi.org/10.54216/AJBOR.150103
Iqbal, A., Mahmood, S. (2027) 'Business Intelligence for Bottleneck-Sensitive International Market Entry Screening', American Journal of Business and Operations Research, Volume 15(Issue 1), pp. 14–20. DOI: https://doi.org/10.54216/AJBOR.150103
Iqbal A, Mahmood S. Business Intelligence for Bottleneck-Sensitive International Market Entry Screening. American Journal of Business and Operations Research. 2027;Volume 15(Issue 1):14–20. DOI: https://doi.org/10.54216/AJBOR.150103
A. Iqbal, S. Mahmood, "Business Intelligence for Bottleneck-Sensitive International Market Entry Screening," American Journal of Business and Operations Research, vol. Volume 15, no. Issue 1, pp. 14–20, 2027. DOI: https://doi.org/10.54216/AJBOR.150103
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