1
Department of MBA, CMR Institute of Technology, Bengaluru, India
(irfan.m@cmrit.ac.in)
2
Department of MBA, CMR Institute of Technology, Bengaluru, India
(kathari.s@cmrit.ac.in)
Abstract :
This project aims to understand the level of financial literacy among the rural respondents from five adopted villages by CMRIT. It also focuses on the socio-economic factors of the respondents including age, gender, level of education, work experience, marital status, number of children and sector of work and level of income from five adopted villages. This project is basically dependent on the primary data and the study in descriptive in nature. The convenient sampling method was adopted and the 500 sample were collected from five villages using a survey method. For analysing the sample data, percentage analysis, cross tabulation, correlation analysis and regression analysis was applied. It found that majority of the respondents are aware about financial literacy and financial product and majority of the respondents have bank account also. All the respondents are aware about financial products and investment avenues to invest for their savings. Based on the analysis, most of the respondents are availed loans from the Govt promoted schemes and participating in the other schemes.
Keywords :
Financial Literacy; Banks: Borrowings; Financial Awareness; Savings and Investments.
References :
[1] Gade, Surendar, and Subramanya Sarma. "Does Financial Literacy Influence Financial Planning?–A Study among Rural and Urban Households." In RSU International Research Conference, pp. 496-511. 2018.
[2] Nithyananda, N., and Umesh Maiya. "FINANCIAL LITERACY AMONG RURAL WOMEN: A STUDY WITH REFERENCE TO KUNDAPUR TALUK."
[3] Kiliyanni, Abdul Latheef, and Sunitha Sivaraman. "A predictive model for financial literacy among the educated youth in Kerala, India." Journal of social service research 44, no. 4 (2018): 537-547.
[4] Lusardi, Annamaria, and Olivia S. Mitchell. "The economic importance of financial literacy: Theory and evidence." Journal of economic literature 52, no. 1 (2014): 5-44.
[5] Alessie, Rob J., Maarten Van Rooij, and Annamaria Lusardi. Financial literacy, retirement preparation and pension expectations in the Netherlands. No. w17109. National Bureau of Economic Research, 2011.
[6] S. Norman (2018) Importance of monetary schooling in going with educated choice on spending Journal regarding Economics and International Finance Vol. 2(10), pp. 199-207.
[7] Jere R. Behrman, Olivia S. Mitchell, Cindy Soo, David Bravo (2009) Financial Literacy, Schooling, and Wealth Accumulation.
[8] "Sobhesh Kumar Agarwalla, Samir Kumar Barua, The level of Financial literacy in the rural and urban cities in India.
[9] Hilgert, Marianne A., Jeanne M. Hogarth, and Sondra G. Beverly. "Household financial management: The connection between knowledge and behavior." Fed. Res. Bull. 89 (2003): 309..
[10] Jayaraman, J. D., Saigeetha Jambunathan, and Kenneth Counselman. "The connection between financial literacy and numeracy: A case study from India." Numeracy: Advancing Education in Quantitative Literacy 11, no. 2 (2018).
[11] Baker, H. Kent, Satish Kumar, Nisha Goyal, and Vidhu Gaur. "How financial literacy and demographic variables relate to behavioral biases." Managerial Finance (2018).
[12] Potrich, Ani Caroline Grigion, Kelmara Mendes Vieira, and Wesley Mendes-Da-Silva. "Development of a financial literacy model for university students." Management Research Review (2016).
| Style | # |
|---|---|
| MLA | Mohammad Irfan, Kathari Santosh. "Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study." American Journal of Business and Operations Research, Vol. 9, No. 1, 2023 ,PP. 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |
| APA | Mohammad Irfan, Kathari Santosh. (2023). Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study. Journal of American Journal of Business and Operations Research, 9 ( 1 ), 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |
| Chicago | Mohammad Irfan, Kathari Santosh. "Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study." Journal of American Journal of Business and Operations Research, 9 no. 1 (2023): 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |
| Harvard | Mohammad Irfan, Kathari Santosh. (2023). Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study. Journal of American Journal of Business and Operations Research, 9 ( 1 ), 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |
| Vancouver | Mohammad Irfan, Kathari Santosh. Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study. Journal of American Journal of Business and Operations Research, (2023); 9 ( 1 ): 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |
| IEEE | Mohammad Irfan, Kathari Santosh, Does Bangalore Rural People Aware of Financial Literacy? An Exploratory Study, Journal of American Journal of Business and Operations Research, Vol. 9 , No. 1 , (2023) : 47-56 (Doi : https://doi.org/10.54216/AJBOR.090105) |